Gabrielle Rein, Creative Director, standing in the Society Awards studio

We are excited to share the news that our Creative Director, Gabrielle Rein, has been selected as one of Luxury Daily’s 25 Luxury Women to Watch in 2015!   Each year Luxury Daily, the news leader in luxury marketing, picks who they think are the 25 smartest executive women with potential to make a difference in luxury marketing.  As Creative Director for both Society Awards and Mode Design Group, she is integral to both companies past and future successes and a role model to luxury marketers.

Luxury Daily’s list includes smart female executives from such companies as Bentley Motors, Net-A-Porter, Four Season, Swarovski, Guerlain and Jaguar Land Rover North America, who are set to make a difference in luxury marketing and retail in 2015. As stated by Mickey Alam Khan, Editor-in-Chief of Luxury Daily, “…this cut of honorees share the same qualities, dedication to craft, ambition, leadership potential and educator.”

The full article introduces all 25 honorees through a question and answer, which solidifies their selection as women who are set to distinguish themselves even further in 2015. 

Click to learn more about Gabrielle through her responses to Luxury Daily.

What do you most like about your job?
“I love the people I work with. I have fantastic clients, designers, and staff members. These talented people make everyday enjoyable. I am also very fortunate to have the level of access and experiences working within the world of luxury provides. Luxury is what dreams are made of and therefore my job is a dream!”

What is the biggest challenge in your job?

“The day only has 24 hours! Generally I handle a variety of daily tasks outside of creative direction and many times I blink and it’s time to go home.”

What is your work priority for 2015?
“In 2015 we will be refocusing our agency towards luxury goods and offering additional services to clients. There will be an exciting campaign to announce our plans for the future. Stay tuned!”
 
What will it take to attract more women to luxury marketing and retail?
“How hard can it be to get more women interested in beautiful and expensive things? When it comes to the business of luxury marketing, maybe it’s a matter of how we’re speaking to women. Women want to be empowered, seduced, and respected by the brand.  Christian Louboutin has been wildly successful at giving women what they desire.”
 
What is your proudest achievement in luxury?

“My proudest achievement to date was designing a line of jewelry for Milly to be debuted at Fashion Week and sold in luxury retailers. I have since partnered with a very old luxury brand to launch a project in 2015 that will be hard to top!”

View the full article