Updated 8/18/2025
Sometimes we tell our clients, “We’re more than an awards company.” Here’s an example of what we mean:
Celebrating the 50th Anniversary of the Academy of Country Music
The Academy of Country Music (ACM) marked a major milestone this past weekend, celebrating the 50th Anniversary of the ACM Awards. To “go big or go home” ACM partnered with Jerry Jones and the Dallas Cowboys to take the awards show to AT&T Stadium in Arlington, Texas. As part of the grand celebration, ACM created a new award, the prestigious 50th Anniversary Milestone Award, to honor seven country superstars for their impact on country music.
About a year ago, knowing of the upcoming anniversary, we saw an opportunity for collaboration. Following a discussion with the ACM on the benefits of bringing a brand partner to design a special Anniversary award, we approached David Yurman with this idea for the first ever brand-name designed, limited edition televised trophy for ACM’s 50th Anniversary.
Having worked with David Yurman previously, we knew they were the perfect partner for the project given the brands iconic look, edginess and that they were generally awesome to work with and loved to make shiny things (so do we!). The popularity of the brand within the world of country music was an electrifying element. History served up on a silver platter.
Designing the ACM 50th Anniversary Milestone Award
David Yurman personally designed the 50th Anniversary Milestone Award trophy out of more than 1,010 grams of sterling silver, his iconic cable motif proudly sculpted through the statue.
The original country music fan beloved ACM cowboy hat is encrusted with 4.16 carats of black diamonds and an 18kt gold band, representative of David’s love for mixing metals and materials. A black onyx signature Albion® gemstone with the numeral 50 inlaid in 18k gold rests in the center of the hat. A solid silver plate on the back of the base is engraved with the winners name and David Yurman logo. We also created a solid wood luxury chest to hold the awards.
The final trophies were awarded live at the 50thAnniversary Awards Show.
Related Reading: David Yurman designs the 2020 New York Women in Film & Television Muse Awards
Honoring Country Music Legacy Through Iconic Design
The David Yurman x ACM 50th Anniversary trophy is a celebration of legacy, craftsmanship, and the shared values of innovation and excellence. Through this special collaboration, Society Awards helped elevate the moment with a design that is both timeless and unforgettable, befitting a golden milestone in country music history. To get started on your own esteemed award, please contact our concierge here or at (212) 845-9980.
PREVIOUS POST
