Originally by Larry Maloney, Society Awards. Updated on 6/16/2025

Your Greatest Asset: Your Employees

Managers are often asked to consider what is their greatest corporate asset. Is it a new research and development facility, a secret sauce recipe, a large cash surplus on your balance sheet? While any CEO would be envious of any of these equities, the greatest asset that a company has is its employees. It is the employees that man R&D facilities, who create proprietary formulas and recipes, who manage a balance sheet to optimize a company’s performance. Yes, the greatest asset that all successful companies have is its people, and it is a proven fact that corporate recognition programs help to protect and nurture this valuable asset.  

Updated 6/16/2025

Updated 8/15/2025

There are three interrelated reasons why Society Awards products are superior. The first is emotional, the second is practical and the third is experiential. 

Updated 6/13/2025

Since pre-Hellenistic culture, through the Roman Empire, and even still to this day, money is often the prize awarded for competitions. It can be direct, as in the case of charitable grants and Nobel Prizes, or indirect, as in the case for entertainment awards which raise an artist’s earning potential – or even with corporate employees where awards can do the same and make the recipient more marketable.

But what about the object, the trophy? And why was it so often a cup? 

Updated 8/15/2025